Avandia continues on its sales slide. Generic metformin reigns supreme, while Actos and Januvia battle
for second place.
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Bright Spots Are Emerging Markets, Specialty Drugs, Says IMS Health
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Drug company releases two Dear Doctor Letters notifying physicians of updated warning labels for
Zyprexa and Symbyax, and receives a letter from FDA for false advertising in a Cymbalta campaign.
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Cordis, the medical-device arm of J&J, took out full-page ads last week to publicize their
drug-eluting stents.
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Novartis forced to cut 1,260 jobs due to dwindling pipeline, Zelnorm withdrawal. The company also adds
new pharmaceutical division head.
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New York State wants restitution for Vioxx
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New Web site allows users to create tribute dolls for breast cancer survivors. For every doll made, AZ
will donate $1 to charity.
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New search engine gives consumers the ability to manage all their health needs from a central
location–and offers pharma the opportunity to reach new patients through targeted search ads
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Search engine giant says industry lags behind on e-marketing
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FDA gains power to review ads and levy fines for misleading material
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